Branding - Hospitality, Golf Resort & Wine
Castiglion del Bosco
year
2002 - 2001
domain
Hospitality, Golf Resort & Wine
role
Logo Design, Visual Identity, Wine Labels, Photography, Print Design
assessment
Castiglion del Bosco is a beautiful resort located in the heart of the wine region of Brunello in Tuscany. The grounds host several villas for rent, a six star hotel and spa, a private golf course and about 100 hectares of vineyards.
challenge
Attract an international and exclusive clientele with various opportunities besides becoming a guest, from restoring a villa in Tuscany, to becoming a golf member or stakeholder of the winery.
Brand Strategy
Share the noble heritage of the premises.
Visual Exploring
Visual Research
Visual Guidelines - Fonts
Visual Guidelines - Colors
Visual Guidelines - Logo Architecture
Wine Version
Golf Version
Brand experience
Golf Applications
Branded Golf ball
Golf branding