Branding - Asset & Wealth Management
Notz Stucki
year
2008 - 2010
domain
Asset & Wealth Management
role
Logo Design, Visual Identity, Web Design, Print Design
assessment
Pioneer of hedge funds with over 40 years of experience, NOTZ STUCKI & Cie is one of Europe’s greatest institutions in asset and wealth management.
challenge
In 2008, NOTZ STUCKI & Cie needs to renovate its image and reputation.
Brand Strategy
Focus attention on the brand strengths: “the entrepreneur’s vision and independence”.
BRAND EXPERIENCE
Vision and independance are shown via the giraffe's metaphore.
BRAND EXPERIENCE
Web Design
TESTIMONIAL
«Parenti Design succeeded in analyzing our needs to creatively remodel our brand.»
Damiano Paternó Castello, Member of the Group Executive Committee, 2010
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