Branding | Asset & Wealth Management
Rhône Gestion
year
2022
domain
Asset & Wealth Management
role
Strategy, Brand Identity, UI/UX Design, Graphic Guidelines, Motion Design, Photography
assessment
Family run, stable and discrete for more than 40 years, Rhône Gestion is one of the first independent asset management companies established in Geneva.
Although it stands for secure value these days, it tends to fade into the tough and fuzzy competitive landscape.
challenge
Reshape the Rhône Gestion brand to enhance the strength of its longevity and values.
Strategy
Stand for genuine family expertise.
Original Logo
New Logo
Design and experience
Present Rhône Gestion as a dynasty of finance craftsmen.
EXPERIENCE
Digital Design
Strategy, UI/UX Design, Content: www.rhone-gestion.ch