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Branding & Communication | Swiss vineyards
Sother
year
2021
domain
Vin
role
Stratégie, Création de logo, Identité visuelle, Site internet et e-commerce, Communication, Packaging
assessment
The Sother family owns two wine estates in Switzerland. In 2020, this young family business needed a logo and visual identity. A common storytelling had to be created to federate the two domains and make Sother emerge as a brand. The Château de Malessert and the Domaine du Manoir are sites steeped in history and both have a Cluniac heritage. Inspired by this, architectural aspects of the Cluny Abbey and medieval imagery were used to create the branding.
challenge
Create a common storytelling federating the two domains and make Sother emerge as a brand.
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Graphic world
Labels, illustrations
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Brand world
Packaging, website
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